API Special Report

ALCHEMY PRODUCTIONS INTERNATIONAL "Entertainment for a good cause"

5/11/2010

For Immediate Release

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Help spread the word

Corporate partners are always in need to help support our projects. Look under our projects section to find a charity that you can help support through the gift of Entertainment

Partnering with Alchemy Productions International

Why partner with a charity?

The 2007 Cone Cause Evolution Study showed that:

" 83 percent of Americans think companies have a responsibility to help support causes

" 92 percent say they have a more positive image of a company that supports a cause they care about.

" 72 percent of Americans wish their employers would do more to support a cause or social issue. This has climbed 38 percent since the last survey in 2004.

Americans also indicated that a company's commitment to a social issue is important when deciding:

" which companies they'd like to see doing business in their local community (86 percent);

" where to work (77 percent);

" which stocks or mutual funds to invest in (66 percent).

Why the "Entertainment for a Good Cause Charity?"

Because the charities we help consistently rank as top causes with Americans and the global community. Reasons to Partner with Alchemy Productions International and its cause (EGCC) :

Compelling Cause: Helping people in need.

Trust & Reliability: Alchemy Productions International dedicated to efficiency and accountability for our charity work .

High-Impact Programs: In the United States, Entertainment for a Good Cause Foundation provides help with programs focusing on Health, social awareness, and Environmental issues. Internationally, we bring health, education, economic opportunity and emergency relief to millions of people in over 50 developing countries.

Elements of a Corporate Partnership:

Direct Donations: Companies can make contributions for any amount to support our mission or a specific program, country, or campaign.

Cause-Related Marketing Promotions: With this type of promotion, a percentage of a company's product revenues are donated to Entertainment for a Good Cause Charity (EGCC). Our trademark, logo and proprietary library of original artists work may be used to promote the affiliation with Entertainment for a Good Cause Charity (EGCC).

Consumer Donations: Retailers can enable their customers to add a contribution to their purchases. When merchandised at point-of-sale and throughout the organization, these programs successfully generate customer and employee goodwill.

Gift-in-Kind: Companies donate products or services to support the work of Entertainment for a Good Cause Charity (EGCC). Examples of generous contributions include books, software, car rentals, hotel rooms and airfares.

Sponsorship: Through multiple annual sponsorships companies demonstrate their commitment to our many causes in a cost-effective and meaningful way.

Employee Involvement: Through sponsorship, matching gift or payroll deduction programs, causes in need benefit. At the same time, company public relations and employee/employer relations are greatly enhanced.

Foundation Support: Companies may donate funds or services through their foundation. Corporate foundations represent a significant source of support for .

What makes a successful partnership?

" strong internal support;

" clear business strategies;

" effective use of company systems;

" objectives that engage employees and consumers alike;

" internal and external communication of their cause initiatives.

For more information on partnering with Entertainment for a Good Cause Charity (EGCC), contact Dr. Watts, Manager, Corporate Partnerships at director@alchemyproductionsinternational.org.